CenturyLink Market Development Manager II in Phoenix, Arizona
CenturyLink (NYSE: CTL) at http://www.centurylink.com is a global communications and IT services company focused on connecting its customers to the power of the digital world. CenturyLink offers network and data systems management, big data analytics, managed security services, hosting, cloud, and IT consulting services. The company provides broadband, voice, video, advanced data and managed network services over a robust 265,000-route-mile U.S. fiber network and a 360,000-route-mile international transport network. Visit CenturyLink at http://www.centurylink.com/ for more information.
We are searching for a candidate who can bring their professional communications experience to promote a positive local company image with internal and external groups, including media, customers, employees, shareholders, communities, governments, and the general public.
This person will bring a positive, high energy focus to managing responsibilities for local market programs and communications to position the company in the market to enhance the corporation’s public image and contribute to the achievement of strategic goals. A proven background in digital, social, and traditional media, and recent experience with new evolving media will help this person be successful. The ability to develop, execute, and measure communication plans and programs within provided budget is paramount to success.
Leverage investments CenturyLink has made to business and consumer communities.
Lead development and execution of local marketing plans for existing and expansion business. Digital, social and traditional marketing campaigns.
Manage local digital and social media efforts including, but not limited to, serving as the voice of, monitoring and responding to conversation surrounding CenturyLink.
Monitor actions and activities of our primary competitors to identify opportunities to ensure CenturyLink remains a leader in our industry.
Provide Marketing Department / Media Agency direction on acquisition and branding media budgets.
Manage Social media websites and daily postings for Twitter and Facebook.
End to end digital product management, web analytics, and reporting for KPIs
Serve as local point person for market specific initiatives such as product launches, offer trials, and localize marketing programs
Tools & Technologies:
Adobe SiteCatalyst, Tealeaf, Google Analytics, Adobe Analytics, MoZ, brightEdge, SEMRush, Searchmetrics, Google Retargeting, Google Tag Manager, Adobe CQ5/ AEM, Salesforce, Adobe Target, Optimizly, HubSpot, Eloqua, Marketo, Magento, Zendesk, Sales Force, CMS, HTML5, CSS.
5+ years professional experience with a Bachelor’s Degree or equivalent education and experience (2+ years’ experience with a Master’s Degree).
Experience in marketing, communications, customer/public relations, or the equivalent.
Strong Project Management skills.
Must possess creativity and the ability to think "outside the box" for classic marketing/PR activity.
Strong and proven written, verbal, and analytical skills.
Proven ability to manage budgets.
Demonstrated ability to meet deadlines and commitments.
Demonstrated organizational skills with attention to detail.
Experience with Microsoft Office i.e., Word, Excel, PowerPoint, Project, and more. We are a technology driven company and these skills are a requirement.
Willingness to travel 30% of the time to events and other locations to help us WIN!
Must possess and maintain a valid driver's license with an acceptable driving record (MVR check required).
Experience working with the telecommunications industry.
Experience in creating public relations programs and managing a variety of media inquiries, including serving as a local media spokesperson.
Proven experience securing and maximizing sponsorship assets and programs to enhance sales opportunities, brand awareness, and company image.
Proven experience developing and implementing employee communication and morale-building programs.
Ability to work closely with local sales channels, i.e. retail stores, mobile retail sales outlet, door-to-door, MDU and, technician referral programs, to coordinate activities to achieve market sales goals.
Experience with public speaking both to internal and external groups.
Bachelors or Equivalent
Masters or Equivalent
Alternate Location: US-Arizona-Phoenix; US-Colorado-Broomfield
Requisition # : 196728
This job may require successful completion of an online assessment. A brief description of the assessments can be viewed on our website at http://find.centurylink.jobs/testguides/
We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.
The above job definition information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Job duties and responsibilities are subject to change based on changing business needs and conditions.